Share Our Thought Leadership Content

Keeping up with trends and developments is challenging in today’s rapidly changing marketplace. TC Transcontinental helps by providing timely white papers, fact sheets and other valuable educational materials designed to keep you informed.

We invite you to review valuable, market-specific information.

Book Publisher

• Transcontinental ebook solution – A unique product offer for book publishers presentation
• "Integrating profitable epublishing strategies" white paper
• "Designing books to sell" white paper

Cataloguer

• "Digital editions: catalogue the advantages" fact sheet

Magazine Publisher

• "Branded iPad Application for Free Editions" fact sheet
• "Branded iPad Application for Paid Subscriptions" fact sheet
• "How to Win at Social Media Marketing in 2013: A Guide for Magazine Publishers" presentation:
       Part One: Introduction to Social Media Marketing
       Part Two: Social Media Marketing Lifecycle
       Part Three: Case Study and Monetization Strategies

NEWSPAPER Publisher

• "Reinventing print to attract unexpected, high-end advertisers" article
• “Bolstering presses pays multiple dividends” article

Marketer

• "Panoramax: large promotional insert" fact sheet
• "Panoramax: large promotional insert" video
• "Go big or go home" article (Direct Marketing, Oct. 2012)

Sustainability

• Sustainable development site
• 2012 Sustainability Report (Complete version)
• 2012 Sustainability Report (Highlights version)
• Paper Purchasing Policy
• Classification of Environmental Papers
• Environmental Innovation Award / Thought Leader Award
• Canopy 2012 Ancient Forest Friendly Awards

Technical Guide

• PDF Creation
  A guide to help you create PDF with Quark or InDesign on MacOsX and PC.